The collections bring together a celebration of the iconic Jack Purcell silhouette re-mastered to perfection with fresh floral textiles and colours. The premium, rock and roll craftsmanship includes designs by John Varvatos, with the collection featuring zippers and stylish embellishments, while Marimekko returns with a collection of vivid graphics for the Jack Purcell and Chuck Taylor All Star silhouettes.

JACK PURCELL COLLECTION

This season’s Jack Purcell Collection features the iconic silhouette reworked to present the truest expression of its original form, with comfort, fit and style fully intact. The sneaker, which has come to signify both rebellion and refined style, receives fresh seasonal updates and colours for spring. Leading the collection, a stylish floral pattern graces the classic LTT and Helen in tones of washed-out grey, blue, pink and white canvas.

CONVERSE BY JOHN VARVATOS

Zippers are featured prominently in the Converse by John Varvatos Spring Collection and blend beautifully with rich fabric treatments and hardware. The Zip Off version of the Chuck Taylor All Star returns this season with premium studding and a stylish mix of relaxed canvas and “zip off” leather uppers.

CONVERSE MARIMEKKO COLLECTION

The Converse ♥ Marimekko Collection has become known for capturing the Finnish design company’s vivid and graphic prints. This season doesn’t disappoint – every print has a unique story told through a classic Converse silhouette. Showcasing Marimekko’s signature bold prints, the Spring/Summer 2013, women’s-only Converse collection will be available in the Chuck Taylor All Star, Jack Purcell Helen and a brand-new silhouette, the Chuck Taylor All Star Platform EVA.

A pair will set you back R650 at leading retailers.